VIDEO
Founded in 1984, the Duplication Factory has been providing high-quality VHS duplication for clients around the world. Video duplication is performed on the most technically advanced equipment available and is continually updated to meet the most stringent technical specifications. Duplication Factory features both industrial Panasonic real-time VCRs and high-speed Sony Sprinters for duplication from the following master formats: D-2, Betacam SP, Digital Betacam, Standard 1", 3/4" (U-Matic), Super-VHS, 8mm, Hi-8, DVC Pro and DV Cam. Duplication Factory uses only commercial-grade video decks, rigorously maintained to ensure matchless quality. We load our own premium video cassettes with fresh, top quality tape. Duplication Factory never uses recycled stock or shells.
Duplication Factory also offers its FULL-IMAGE® Feather-Lite video cassette . This revolutionary cassette offers many advantages, including the full-face label area, lightweight housing that doesn't compromise quality, and improved technical design features, assuring the best reproduction possible. Our Full-Image® design grabs more attention with 400% more area for your message.
Direct Marketing: Direct Marketing with VIDEO is extremely adept at reaching that elusive "audience of one" cost-effectively and dynamically. Capitalize on the power of TV with the targeting ability of direct mail. 98% of households have a VCR. Print may be thrown away, but with video's high-perceived value, your marketing message will get noticed, watched and saved. With its penchant for high response rates, video is often the marketing tool of choice. The impact of using Video Direct is significant:
- GENERATE RESPONSE: Response rates are often 300% to 600% higher than a print brochure.
- STAND OUT: More than 70% of videos watched.
- MAKE IT STICK: 50% increase in memory/recall of information. * PERCEIVED VALUE: Consumers perceived the value for a mailed video cassette is from $10 to $30.
InPAK: Include a video with your product packaging (INPAK) to explain assembly directions, highlight key benefits or show off your product line. It's a low-cost, high-impact way to add value. Whether you are providing easy-to-follow assembly instructions, tips on how to use the product, or lifestyle information. An INPAK video is a "bonus" - something extra that makes your product stand out. Depending on quantity, an INPAK video costs as little as $.60 but your customers perceive the value at four to five times that amount. The big advantage of an INPAK video over printed material is that you can show your customers what you want them to know. Video moves. Print Doesn't. It's the difference between watching a movie and reading a manual.
